‘Jersey’ Trend in Reality TV Comes to Freehold
With MTV's hit show Jersey Shore winding down its first season, some might be worried about a dearth of reality TV showing off the state's finest. But fear not, TV fans: the Oxygen network has announced the latest Jersey reality show to hit the airwaves, focused on our own Freehold Township.
Diane & Co., a dress boutique on Route 9 in Freehold Township that specializes in prom gowns, will be the center of attention for Oxygen's new reality show Jersey Couture.
The fashion relaity series will focus on store owner Diane Scali and her family as they match up "over the top dresses" with "every girl's special event needs," according to a release by the network.
From the release:
"With a no nonsense attitude, the Scali family's extravagant dress store is the premiere glamour stop in New Jersey. Get ready for the Cinderella experience of a lifetime. Whether it's for her bride's maid's needs or her high school prom frills, when it comes to 'what to wear' to that elegant affair, no one gets the job done like the ladies at Diane & Co."














beachgoer 3:22 pm on January 13, 2010 Permalink |
I’ve taken my daughters to this store on a few occasions because from a distance the window display looked interesting. The store is cramped and the dresses are full of sequins and glitz. Not at all the place to go if you are looking for a classic, elegant dress or gown. However, if you are a fan of the Jersey Shore “reality” show, this might be the place for you to find the dress of your dreams.
dee12309 9:17 pm on April 11, 2010 Permalink |
I went to Diane & Co. for my mother-of-groom dress. It was beautiful!! The staff is great and so helpful..Diane is hilarious! They will tell you the truth..looks good..looks bad..they are very good at what they do! Small inside? W.e..once you get in the back they will spend however much time you need..now I just went back for my daughters sweet 16 dress and I will go back for her prom dress..and we will go back w.e we need a dress..any time..I have been to the best of the best of stores and this one is a gem..I wasted soo many hours in stores…and nooo..not everything is sparkle and beads..inexpensive to the most expensive..plain to the most extravagant..they take time and really care..so give it another try…and most bridal stores have frumpy mob and mog dresses..not Diane’s..they have a huge selection..may be a long wait to be fitted..but well worth the wait!
KISSKISSXOXO 3:49 pm on January 13, 2010 Permalink |
I just bought my sweet 16 prom dress from this store today. The girls are great. They even helped me pick my party theme. Definetly a one stop shop. And most definetly NOT for the Jersey Shore crowd.
Lisa S 5:37 pm on January 13, 2010 Permalink |
I’m not holding my breath about yet another “reality” show that is not a contest show. In the release, the “get ready for the Cinderella experience of a lifetime,” suggests it will focus on and feature the spoiled, entitled,fake girls who whine, curse, say the word “like” a hundred times in a Minnie Mouse voice because they don’t have a vocabulary, and generally act like barnyard animals because their parents have not taught them manners or what true class is really all about. But then again, nobody tunes into a show that demonstrates truly good behavior. It’s all about showcasing bad behavior and people who want to desperately “get famous” without actually having talent.
Oh, and the Oxygen Network is also home to “Bad Girls Club.”
Lauren 7:53 pm on January 28, 2010 Permalink |
I think the “Cinderella experience” quote is referring to the first episode, which will feature the Cinderella’s closet fashion show at the PNC Bank Arts Center.
Lisa S 9:05 pm on January 28, 2010 Permalink |
That event sounds simply wonderful. Can we have more info on that charity fashion show? Can people still donate to this? Thanks, Lauren.
SusanJr325 7:44 pm on January 13, 2010 Permalink |
I am from NJ- I am looking for this show to bring a plus to New Jersey. How can we all judge without first seeing. Lets decide AFTER episode 1- My list for a good show: People I want to see, styles I want to copy and possibly a good looking guy……. (no juicy heads please)
Lisa S 7:56 pm on January 13, 2010 Permalink |
I think for a show to bring a “plus” to New Jersey is to focus on the many great women, men and teens who are making a difference, volunteering and changing lives for the better, not a show matching “over the top dresses for every girl’s special event,” like this isn’t all over every other cable network.
beachgoer 8:21 pm on January 13, 2010 Permalink |
It’s no wonder there are so many NJ jokes around the country. Look at the way we are portrayed in these reality shows! First there was “Housewives”, then “Jersey Shore” and now this “Jersey Couture”? I have lived in NJ my entire life and fortunately, I do not know any native New Jerseyans who are anything like the people in these shows. I grew up at the Jersey Shore and the people in the show are like the bennies we had to endure every summer. I agree with Lisa S. The new reality shows are nothing but trash tv.
jenna50xo 10:27 pm on January 13, 2010 Permalink |
i have been a loyal customer of diane & company since i bought my sweet 16 dress there. i know i can always find a dress at diane & co. and have a great time while there! the staff is upbeat and verrry trendy. they are NOTHING like the characters on jersey shore. i cannot wait for the show!!
Lillymomof3 9:34 pm on January 14, 2010 Permalink |
I am a mom of 3 St John Vianney High School girls (Fr, Jr & Sr) my daughter is actually participating in an upcoming charity event on Jan 29th at the PNC Art Center called Cindarella’s Closet. The organization is put together by teens who want to give back to the community. Diane & Co made a donation, is donating gowns to young girls that may not be able to afford attending prom and they are also ending the event with a fashion show using local HS girls in the show. I think you will be pleasantly suprised. They are a close family with integrity-nothing like that teen jersey show. They were generous with their time and I support them
Annie1955 9:38 pm on January 14, 2010 Permalink |
I just attended their MOB Trunk Show this Saturday where I learned of their reality show. you will enjoy this. They are making me a gown for my daughters wedding. It was a great experience
Nancy1948 10:34 pm on January 14, 2010 Permalink |
I am from Marlboro NJ. Shopped at this boutique for cocktail attair- large selection and the staff is super sweet. It’s a mother and twin daughters that run the shop. Prices are definetly couture, and the selection in diverse. Will make for great TV. As soon as you walk in they have a dress picked out.
jenna50xo 1:56 pm on January 15, 2010 Permalink |
i need to stand up for us jersey girls because everyone’s idea of us is not true at all.
i live in the same area of diane & co. and i am not spoiled nor do i have spoiled friends. i’m also top in my class with a VERY good vocabulary. there is no reason to make such harsh and rude assumptions before even seeing the first episode. most of the girls in this area (especially including diane, her family and her staff) are not anywhere near dumb, spoiled, or bratty like some people are assuming.
Lisa S 7:40 pm on January 15, 2010 Permalink |
Jenna, my post, to which you are referring, had nothing to do with you, but everything to do with the current trends in Reality TV production. Nowhere in my post did I specifically degrade this retailer.
BTW, the shift key is the one responsible for capitalizing the first words in sentences. And you’re in the top of your class?
jenna50xo 10:59 pm on January 16, 2010 Permalink |
i completely understand that it’s just the internet thank you though. and i wasn’t directly referring to your post. and you’re absolutely right about the current trends in reality tv hopefully jersey couture can shed a new light on the classy girls that exist in jersey :]
Lisa S 9:25 am on January 17, 2010 Permalink |
I totally agree, Jenna. There are thousands of awesome young men and women in NJ. I meet them all the time! It’s a matter of Reality TV producers flipping to the other side of the coin and deciding to celebrate excellent young role models! So…maybe we all just have to tell our stories in other ways! FinJ is a great place to start.
Meanwhile, I really do wish Diane and Co. the best of luck and success. Through the years I’ve heard many wonderful compliments about the quality of their dresses and their personal touch.
OriginalFreehold76 8:56 pm on January 18, 2010 Permalink |
When is this show supposed to air? The show “Jersey Shore” has left a bad taste in the mouths of some people. Maybe this show will be different, I hope so anyway, I dont live in Seaside so I really dont care what happened there but I do live in Freehold and for the most part we are “real” people here in good ol’ Freehold, I hope its a good show! Good Luck!
Lisa 12:41 pm on June 22, 2010 Permalink |
LOL ! . . . The WHOLE NJ reality wave is just a fad . NJ people always lived in the shadow of NY’ers . “The Sopranos” put NJ on the map and its been downhill ever since . And THAT show wasnt even a “reality” show . Its funny how all NJ women and NJ teenage boys wanna’ be from NY . . . Pathetic , actually .
Remember this people : Brooklyn Girls are the best in the world .
Kris G. 8:31 pm on June 30, 2010 Permalink |
Ugh! Who are you kidding? Nobody from NJ wants to be from NY. Please, come on…